The Premiere Platform for Publishers and Local Businesses

Over 1 million local businesses and national brands, in reach.

Local advertising dollars represent a big opportunity for digital media publishers, but finding and connecting with premium local businesses has been a significant challenge.

Not anymore. As the leader in local online advertising, more local businesses look to ReachLocal for innovative ways to reach prospective consumers online. And what they really want is to get their ads in front of local customers using top sites like yours.

That’s why we created the ReachLocal Xchange: a platform where media partners like you can access our marketplace of high-quality sponsored listings, or create advertising offers that generate value for our advertisers and more revenue for your media.

Whether you have search, display, directory, or other valuable digital advertising inventory, the ReachLocal Xchange gives you access to our proprietary network of tens of thousands of local businesses quickly and easily.

Xchange is for Search partners.

Bring locally targeted ReachLocal sponsored listings to your site with our local and regional advertisers looking to drive high-quality leads from your media. Our platform finds the most relevant ads for your users' searches and returns them for placement on your site. The result? Better user experience, higher click through rates, and increased revenue for your business.

Key Benefits:

• Access to high-quality local and regionally targeted sponsored listings
• A sophisticated matching engine delivering highly relevant results
• An XML feed that’s constantly updated
• Optimized CPC bids to reward publishers performance
• Dedicated account management and support to maximize the relationship
• A comprehensive reporting platform to monitor your success

Xchange is for Display and Other Media partners.

Leverage the largest digitally-focused local ad sales force to help you sell your advertising inventory, including display, directory, digital billboard and more. By partnering with us, you can reach a whole new segment of locally-focused advertisers who want to message their potential customers on your media. Our platform allows you to create custom advertising offers that we then packaged up and promoted to our clients. The result? Better user experience and increased revenue for your business.

Key Benefits:

• Access to local and regionally-focused advertisers to enhance your ad content
• In-depth profiles where you can upload media kits and describe your audience and offering in detail
• Flexibility to create custom ad offers across different ad formats and types
• Dedicated account management and support to maximize the relationship
• Increased revenue and higher overall yield for your ad inventory

Partner with the leader in local Internet ad solutions to deliver better user experience and higher revenue for your business. With the ReachLocal Xchange, local advertising dollars are finally in reach.

Apply Now